I decided to give everyone a new post as technology seems to be moving at a fast pace. I barely have time to write as I ride the Tech wave to new heights, but felt I need to document & cover a few points.
Let’s start with Apple.
CEO Steve Jobs has been bragging and criticizing other top tech companies for awhile now. With the launch of the iPhone 4, the backlash could double as the phone has problems with its antenna.
Fans of Apple have backed Mr. Jobs, but now see his cockiness may create gaffes which could ultimately hurt the brand. With the release of the iPad, things seemed promising. Apple taunts others and even tells Adobe (in so many words) Your just not cool as us. The CEO seems to play “God of Technology” and attempts to create “standards” or “platforms”, yet they are always isolated in private, premium-like products. Apple is usually the king of quality. Yet, we have seen from iPad’s specifications and the lastest flop of iPhone quality, and this may be another concern in recent decesions. It’s hard to compete in modern times as a luxury brand as the economy will give less purchasing power. Steve Jobs decided to offer a $500 product to hold off HP, showoff new ideas, & add on to the OS from iPhone, iPod. So will they maintain or ever be better than giants such as, Google, Microsoft, HP, etc?
Let me state some great facts. Google is the best, lol, that’s a fact.
They have the power to do anything they want… not just electronics or web. Google is king of the web & maybe sharing the crown with social networking site, Facebook. But nonetheless, Google has a grip on gmail, geolocation maps, cell phones (G1), mobile tech/apps (DROID X), and small projects like Google Wave, Buzz, Reader. Matterfact, this is just a handful compared to other services that really have potential, so I say Google’s “width” in product development is extreme. Personally, no one can “compete” with Google & I stand to place bets, lol. Anyhow, Droid X is different from Droid (produced by Google “Android”). Droid X is aligned to take some shaky iPhone users to the Google world since the Apple antenna problems. People love it. Google has aggressively challenged the electronic giants as a relatively new guy. Google specializes in the web, yet still has cutting edge technology that matches the skills of other web corporations. They are king of the web, offering plenty services free where they actually could charge $1 and buy the rest of the internet world with the profits. Google’s advertising is the profit generator which is now threatened by Facebook’s growth. Facebook is now the number 1 thing to do on the web says recent reports.
Google must see Facebook coming in the same back door toward the top of the web.
There is even rumor that Google is preparing to launch something just as powerful as Facebook. They want something that is as socially connected as Facebook and if Google can find the right way to “stay in-touch with web user’s needs”… then Google can shake down the giant social site. We’ll have to see, as much attention seems to be in competing in the mobile marketing.
Which leads us to Microsoft who seems slow to gain ground. I actually liked the “Kin” model of cell phones, which included social streams & other sharing features. Their success lies with XBOX360
Microsoft seems to have attention in video games as XBOX plans a launch of “Kinect” ( a wireless controller where the body is actual controller). This new launch seems to catch the game leader, Nintendo. Wii’s innovation is now matched and may have a nice impact this holiday season. PS3 has introduced a similar Wii controller to stop the Nintendo competition. Nintendo’s new 3DS is a new approach to the 3D craze in media entertainment. Kids love it and if 3D comes to the Wii, all ages will enjoy it.
What’s Next in the Tech world takeover? How about geo-location maps combined with social networking features, How about more augmented reality, visual enhancements, or computers in autos?
I like the new idea of 3D on home TV entertainment centers as the movie theaters seems growing demand. I see the 3D glasses for home use can cost $200 or as cheap as $50 with a luxurious offer. 3D is a hit and needs to be everywhere, just do the study and make sure it doesn’t mess up my ‘everday vision’ lol. Nintendo introduces 3D handheld devices, so the crazy should stir even more demand. Geo Location is a smash in the underground and hopes to become mainstream soon. Google Maps has been finding more ways to integrate status updates with GPS positions. This could track your friends, find local businesses, virtual site-seeing, or calculating distances. It’s pretty cool to me, but i wonder if the privacy will be an issue as this debate always splits the crowd. Facebook has tried to make people more open to public sharing, but there’s resistance. Maybe when Facebook collides with this geo-location tracker or map, then people will want to join a growing trend to be “publicized”. All these features and devices seem to impact our culture as the change is rapid and young generation adopt as its been here for centuries. Innovation will increase & hopefully we will have better ways of doing things as well as safe, healthy, & trustworthy “device” in our life. Thanks for reading my blog,
Kres Thomas
Elucid Marketing Group – CEO & Founder
Roller Social – Creative Director
@4NorthCarolina – Social Media Marketing Director
Elucid Marketing Group 